PR and Social Influence Tactics for Experts, Freelancers, Coaches and Consultants

Learn powerful tactics for becoming more influential in your industry and getting free PR for your personal brand or business.

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Create a Brand That Commands Higher Pay Rates

This course will help you stand out and get known for your expertise, so you can make a bigger impact, and finally get paid what you're worth.

You'll learn the 4 keys to influence and how you can master the basic steps that all of the most powerful people in the world have mastered to become widely known and respected in their industry.

And if you're ready to become known for your expertise on a bigger platform, this course includes PR tactics and real-life examples demonstrating how you can get mentioned in big-time publications, land a live TV segment on local or national television, and earn speaking gigs that pay you thousands of dollars.

This Course Will Get You Results

- Be more powerful, influential, impactful and confident, so you can attract more clients and business opportunities

- Build a brand that screams credibility, so you can command a higher pay rate and charge more for your products and services

- Land features in major publications, podcasts and TV shows that get you high-level exposure for your brand, sending thousands of business leads to your website

- Become and in-demand speaker and get paid to share your expertise with hundreds of people while building your brand and generating leads


It was such an amazing experience for me to go through this course. Krystal has gathered other professionals to share their advice on the various things needed to be successful and attract attention to your expertise. It was such a wonderful outline and I learned so many insider tips about getting featured in published articles or about how to land speaking engagements. Thanks so much for putting this together and for sharing your expertise with all other women seeking success!!

- Arielle L.

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Your Instructor


Krystal N Covington, MBA
Krystal N Covington, MBA

Krystal is an expert in the art of influence, and personal branding. She has led the launch of multi-million dollar projects and has worked directly with leaders of companies ranging from startup to fortune 500. Krystal is a TEDx presenter, national speaker and trainer, and founder and CEO of Women of Denver, a mission-driven social enterprise organization.

Learn more at krystalcovington.com



Course Curriculum


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days after you enroll

As a speaker, author and consultant it is very important for me to maintain a high level of credibility and influence. This course has given me great insight and tools to appear polished and confident. The value in this program was above and beyond my expectations. I will definitely return to the course for more insight.

- Janiece R.

The main thing this course did for me was give me more confidence in my ability to make an impact with the 4 keys of influence and tools you provide.

After going through your workbook, I found that we have kindred spirits. I saw myself as you were describing yourself in the beginning of your transformation. I still struggle with my shyness and introverted personality but after taking your course I believe that I can overcome as you overcame!

- Cheriece P.


Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We are happy to issue a refund within the first 30 days.
What skills will this course teach me?
In this course you will learn the key strategies that will help you become more influential. Some results will be instant and others will take time to develop. You'll also learn PR tactics for getting yourself and your business featured in news publications, blogs, podcasts and on television.
What equipment/tools will I need to complete this course?
You'll need access to a computer or mobile device, speakers or headphones to listen to the videos, an email account, and of course and eager and open mind!
Will I get access to the full course at once?
Yes. New classes might be added in the future to continue to enhance the curriculum. You may also see some classes get revised to include updated tools and information.
What if I need help?
If you need help with anything related to the course, please contact [email protected].

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